New City Vision unveiled

Published 2nd July 2024
PAE’s future is made by people. Read our City Vision 2024-34 here.

New City Vision Unveiled: PAE’s Future Made by People

We are proud to announce our new City Vision, outlining long-term goals and objectives for the next decade. This vision represents a collective commitment to building a welcoming, liveable city, made by its people.

Our Vision is guided by the principles of equity and belonging, participation, sustainability, integrity, and being transformative. We're building a vibrant community in a clean and green city, filled with places people love and a strong economy where businesses can thrive. To make this happen, we've set clear goals to help bring our Vision to life.

This roadmap is our guide for making decisions, planning, and delivering services over the next ten years.

"Our new City Vision encapsulates the collective aspirations and values of our diverse community," said Claire Boan, Mayor of the City of PAE. "It outlines our commitment to creating a city where everyone feels a sense of belonging, where participation and sustainability are paramount, and where innovation and integrity drive transformative change."

Aligned with this Vision, for the first time in 27 years the City of PAE is introducing a new logo and brand campaign. The logo, with its interlocked letters symbolising connectivity and unity, reflects the aspiration for a community that comes together to shape its own destiny. The People Made campaign celebrates the contributions of its residents, businesses and visitors in shaping its identity and culture.

"The new logo and campaign are more than just visual elements; they are reflections of our City Vision," added Mayor Boan. "They symbolise our commitment to building a city that thrives on the strength of its people, values its natural environment, fosters economic prosperity, and creates accessible spaces where everyone can flourish."

The City of PAE invites all residents, businesses, and stakeholders to join in realising this shared vision and contributing to the continued growth and success of our vibrant community.

Read our City Vision 2024-34 or learn more.